COURSE MODULES

Search Engine Optimization (SEO)

Google Adwords (SEM, PPC)

Mobile Marketing

Display Advertisement

Video Advertisement

Email Marketing

Affiliate Marketing

Google Analytics

Social Media Optimization (SMO)

Social Media Marketing (SMM)

Lead Generation

Online Reputation Management (ORM)

Learning Outcomes

At the end of this course, you will understand the various channels and activities required to plan, implement and manage a comprehensive digital marketing plan for your business.

Gain a clear understanding of the value of Digital Marketing and why it is a vital component of your overall marketing strategy

Plan, create and effectively manage Search, Social Media, Mobile and Email Marketing campaigns

Integrate your Digital Marketing plans into your overall marketing strategy

Drive new visitor traffic to your website while improving online conversion rates

Understand how Digital Marketing can help you grow your business, domestically and internationally

Identify various online applications and resources that can help build effective and profitable websites

Measure and analyse the visitor traffic to your website to continuously develop and improve your Digital Marketing efforts

Who should attend this course?

  • Students seeking for an attractive career and want to upskill in Digital Marketing
  • Entrepreneurs to enhance the business visibility and sales
  • Freelancers
  • Working professionals from advertising , marketing, information technology, sales, or business development who wants to specialize in Digital Marketing or get more out of their Digital channels
  • Marketers who want to fast-track their career or improve their position in the market-place
  • Business owners who need to maximise online channels for growing their business
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Career Opportunity

You can work as Digital Marketing Manager, SEO Manager, SEM Specialist and Digital Sales Executive, Social Media , Email Marketing, Web Analytics etc., work as a Freelancer or support your own business. One must know all about all the Digital Marketing techniques because SEO, SEM, Email Marketing and Social Media Marketing are interrelated.

Features

100% Practical Learning
(Live Practical Sessions)

Customized As Per Needs
(Update Course Module as Per Need)

Experienced Trainer from Industry
(Digital Marketing Professionals)

Printed Study Notes
(Reference Manuals)

Weekend Batches
(Sunday 10.00PM to 6.00PM)

Biggest Computer Lab
(60+ Computers)

Special Batch for Working Professionals

Experiential Learning through Live Projects

Card Payment Accepted
(Credit Card / Debit Card)

Free Up-gradation in Next Batch
(If missed any session)

Special Sessions for Revision / Doubt Solving

Placement Assistance
(For students after completion of course)

Google Certification
Exam Assistance

Exam / Assessment
(Pracital / MCQ / Theory Base)

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